Soul Rum

Something pleasant and tasty for those that find the heavy hit of straight rum a little too much.

The Story


Soul Rum liqueurs

Soul Rum liqueurs are the result of rather clever idea from a group of friends who love their rum. They spotted that the rum industry is growing into something much like the gin industry, with discerning drinkers looking to try different rums, understanding the complexity of flavour, along with a historical story or two.


Just enough on its own

They also spotted the growing trend in gin liqueurs in recent years. The boom in gin liqueurs has created a huge industry, with an equally large variety of different flavoured liqueurs appealing to a vast number of consumers, some of which don’t normally drink gin, but have found the liqueurs to be a nice stepping stone before getting into the harder stuff and sometimes just enough on its own.


Time for rum liqueurs?

Well then, isn’t about time for rum liqueurs? Something a little gentler on the palate, a little bit sweeter and something that can be sipped over ice? Something pleasant and tasty for those that find the heavy hit of straight rum a little too much.


Look no further than Soul

Well, look no further than Soul. Aimed at those that like their drink a little softer, with an image of a lioness on the label for strength and a name as deep as it gets, it’s a well thought out and well-made little drink. The guys that thought it up don’t own a distillery so they worked with a third party distillery to create the liqueur and were heavily involved in constructing the flavour profile and tastings to hone the spirit. A little birdy tells me that there may be some other varieties on the way too.

Watch the video


March 2020

New event
coming up

Where to try our Soul Rums

The Gin & Rum Festival – Northampton – 2020

Inspired by Gin and Rum lovers. It offers over 60 different Gins and 60 different Rums inside a stunning venue in the heart of your city. With incredible entertainment accompanied by great food, this festival is a great chance to spend some quality time exploring a wide range of Gins and Rums. 

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NEW - SOUL FIRE - Overproof Rum 70%